Looks like fucked up "safer sex" campaigns aren't limited to the United States. Tulipan Condoms in Argentina has just released this fucked up campaign, directly linking sex to death. The simple message: "Be Careful."

I don't know about you, but I fucking sick of this tired bullshit. This does one thing: promote shame and fear. Social marketing folks have yet to realize (despite mounting outcries from the communities that violate and manipulate) that fear and shame do not promote healthy behavior; they only serve to, 1) make people distrust health officials and, 2) make people deeply ashamed of their sexuality and body.

It's part and parcel of a kind of political climate filled with nasty images of the potential outcomes of sex, and VERY little practical education on risk and sexual health. We're teaching kids that: 1) you can get AIDS; and 2) if you have sex, you probably will get AIDS; and 3) Then you will die. Call me crazy, but this isn't useful information. It's fear-mongering.

I am SO OVER IT!